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Farmers Market Features


We received an email from a farmers market manager who asked this:

"We would require a series of services beyond just registration, such as tracking payments, insurance, proper licenses, etc. How are you different or more inclusive of farmers market needs than the competition?"

Our response:

Yes, we track payments, licenses, insurance and so on. Our system is a comprehensive CRM designed specifically for market managers operating recurring shows. Our customers need to streamline their registrations, vendor communications, license collection, approval process, booking and so on. Here are two examples showing how we currently make that (sometimes) complex process easier and more automated but without losing necessary flexibility.

REDLANDS, CA - NIGHT MARKET
The city of Redlands, CA operates a weekly market of 200 vendors (10,000 booths booked a year). Vendors apply online in our portal and do the following:
1) Sign an agreement. There are specific agreements for farmers, performers and crafts/general vendors.
2) They complete their profile - description, address etc.
3) They fill out an questionnaire. There are specific questions for each type of vendor.
4) They upload photos of what they sell.

Then the manager receives an alert, and easily reviews the submissions. They either approve, wait list or deny the application. Once the vendor is approved, they receive an email and log back in to do the following:

5) Upload required documents. Non-profits submit a 501C3 letter. Regular vendor submit a business license. Food vendors submit a health permit from the county.
6) The vendor chooses their own space and pay online in the portal. Rules apply: Regular vendors have first dibs. 4 or more consecutive shows get a discount.

LIGONIER COUNTRY MARKET, PA
The Ligonier Country Market operates a seasonal market for 20 weeks in the Fall, featuring 140 vendors (2,800 booths booked per season). The vendors do the following:
1) Sign an agreement.
2) Complete their profile.
3) Uploads photos of what they sell.
4) Vendors then choose which dates they want, but do NOT choose their specific space. The show manager will assign them a booth. Vendors receive bulk rates for more dates. Prices are also affected by the vendor category: producers, processors and ready to eat.
5) Vendors pay online in the portal.

The system tracks payments, licenses, bookings etc., all on the vendor profile. You can email vendors directly through the system, either individually or from a custom list. Example: Send an email to all craft vendors who haven't exhibited in the last two shows. You can also take diary notes and set reminders on each vendor.

We offer essential tools specifically for recurring market managers. Namely, you can quickly "book out" a vendor, placing them in booths across many show dates with a click. You can easily manage your market's bookings across all show dates. This tool we've found to be a huge time saver.

I hope this helps answer your questions. We have a passion for working with market managers who are looking to automate their process, but at the same time retain the custom registration requirements and flexibility unique to their workflow. If you'd like a personal demo, please let us know, and have a wonderful New Year!